The Trifecta for Sales is a core Pipeline Cloud play that expands upon the 1-2 Punch for Sales. Using Buyer Intent Signals, Outbound Outreach and Real-time conversations together, the Trifecta for Sales involves stack ranking your target accounts by buying intent. This can involve a Signals list view or a Salesforce report focused on Accounts with high Signals intent or a Signals trend.
Once these accounts have been identified, sales reps can create a cadence in their Sales Engagement tools that references their recent website visits and information known about their company or previous conversations.
Finally, once the visitor arrives on the site, sales reps can welcome them with a personalized greeting in Qualified.
To execute the Trifecta for Sales, connect with your Qualified Success Architect today to enable buyer intent data, your sales engagement integration and receive live training on how best to use Qualified Conversations to drive conversion.
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