Back to the Data Basics
Mindy Fields, VP of Global Sales Operations and Enablement at LastPass, shares how RevOps and sales should work together, using your team as a resource, and using important context clues to get the right information from your data.
LastPass provides password and identity management solutions that are convenient, easy to manage and effortless to use, helping more than 33 million users organize and protect their online lives. From enterprise password management and single sign-on to adaptive multi-factor authentication, LastPass Business gives superior control to IT and frictionless access to 100,000 businesses.
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Guest Bio
Mindy Fields is the Vice President of Global Sales Operations and Enablement at LastPass, joining the company in 2022. As an operations and enablement expert with over 15 years of experience, Mindy leads a team of global operations individuals and international business partners to provide insights and actionable intelligence about the performance of the company’s overall sales organization. She coordinates directly with the C-suite and regional executive leadership to align the sales team efforts with organization-wide strategic financial growth directives, acting as a liaison between sales, marketing, operations, finance, and other departments. Additionally, Mindy works to streamline or create new processes to make it easier for the sales team to work with the company’s customers and prospects.
Before joining LastPass, Mindy was the Vice President of Sales Operations and Enablement at OnSolve. Prior to that, she was the Director of Sales Operations at BeyondTrust after leaving the education sector where she worked at North Central University and Keypath Education.
Guest Bio
Mindy Fields is the Vice President of Global Sales Operations and Enablement at LastPass, joining the company in 2022. As an operations and enablement expert with over 15 years of experience, Mindy leads a team of global operations individuals and international business partners to provide insights and actionable intelligence about the performance of the company’s overall sales organization. She coordinates directly with the C-suite and regional executive leadership to align the sales team efforts with organization-wide strategic financial growth directives, acting as a liaison between sales, marketing, operations, finance, and other departments. Additionally, Mindy works to streamline or create new processes to make it easier for the sales team to work with the company’s customers and prospects.
Before joining LastPass, Mindy was the Vice President of Sales Operations and Enablement at OnSolve. Prior to that, she was the Director of Sales Operations at BeyondTrust after leaving the education sector where she worked at North Central University and Keypath Education.
Episode Summary
In this episode of Rise of RevOps, we talk with Mindy Fields, Vice President of Global Sales Operations and Enablement at LastPass. LastPass provides password and identity management solutions that are convenient, easy to manage and effortless to use, helping more than 33 million users organize and protect their online lives.
Today, Mindy will share how RevOps and sales should work together, using your team as a resource, and using important context clues to get the right information from your data.
Key Takeaways
- How RevOps and SalesOps work together
- Use your team as a resource
- Context drives key data information
Quotes
“I think with data in general, I'm always about simple and basics. I think when you're working with data, always have that unique identifier. It's one of the most important things. So that way you're always able to connect information across the board. If you don't have a way to do that, then you're struggling to connect customer information, to won information, to who closed the opportunity. You always have to have a way to connect information back. And I do think sometimes as businesses grow, they forget that tiny piece of information that is so critical to being able to understand what's happening.” – Mindy Fields
Episode Highlights
https://qualified.wistia.com/medias/4eebjdbs5v
01:47 Mindy’s role at LastPass
03:12 Defining RevOps
05:03 Organizing a team
08:16 Solving sales ops problems
13:59 The tool shed
21:06 Measuring blind spots
26:14 Quick hits
Episodes Transcript
- How RevOps and SalesOps work together
- Use your team as a resource
- Context drives key data information
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